Phil RumbolFounding Partner
Prior to co-founding 101, Phil spent more than 20 years as a client. Whilst Marketing Director at Cadbury and InBev he won Cannes Lions and Marketing Society Grand Prix awards for campaigns such as Cadbury ‘Gorilla’, the social media return of Wispa, and Stella Artois “Reassuringly expensive.’ A Fellow of The Marketing Society and Board Trustee of The Marketing Academy, Phil was tempted to make the leap to agency side by the prospect of building a company dedicated to creatively-led business transformation. Married with two teenage sons, Phil is passionate about his music and ‘enjoys’ cycling up steep hills near his home in the Chilterns.
You can email Phil at email@example.com
Laurence GreenFounding Partner
Laurence founded 101 with Phil, Steve and Mark in January 2011. He was previously co-founder and chairman of Fallon London, twice named ‘Agency of the Year’ and has worked on some of the world’s most famous brands and campaigns, from Stella Artois to Coca-Cola, Cadbury, Sony, the BBC and Skoda. Laurence is a Fellow of the IPA, member of its Effectiveness board and occasional advertising columnist for the Sunday Telegraph. He is also a trustee of Somerset House, Chairman of the British Independent Film Awards, and a keen marathon runner. He is married with three daughters.
If you want to get in touch with Laurence, he can be reached at firstname.lastname@example.org
Mark ElwoodFounding Partner & Creative Director
Mark was previously Head of Design at JWT and Euro RSCG, Head of Design and Board Director at AMV BBDO and Partner and Creative Director at Fallon before co-founding 101 in 2011. His work has been a diverse mix of award-winning design (including all 10 BBC radio network logos) and award winning advertising across a diverse mix of clients. He likes running faster than Laurence and being in Suffolk with his partner Tracey and two children, Spike and Florence.
Augusto SolaPartner & Creative Director
Augusto has worked in advertising in Argentina, USA and England, for agencies including Mother, Fallon, Saatchi and BBDO, before joining 101 as Partner and Creative Director in 2011. He has produced award-winning work for Baileys Chocolat Luxe, Eurostar, Orange, Stella Artois and Cadbury amongst others and was part of the creative team behind the Rudimental’s ‘Feel the love’ hit music video. A keen surfer and bass player, he is married with three boys whose names people find amusing in England: Ato, Geronimo and Benicio.
Clare HutchinsonPartner & Head of Strategy
Clare has worked both agency and client-side: as Board Planner at AMV BBDO and Head of Planning at WCRS before moving across to Sky as Head of Acquisition Strategy. She rejoined agency life in 2011 to be partner and Head of Strategy at 101. She’s won various effectiveness awards and worked with brands and causes including Innocent, Kettle, The Economist, BBC, Pepsi, Road Safety and Tobacco Control for the Government.
Clare and her husband live in East London with their very large hound and new baby Lily-May.
Ross FarquharPartner & Group Business Leader
Ross joined in 2011 after a lengthy spell at Cadbury and a pitstop at Diageo, and looks after the Account Management and Production teams. At 101 he’s been responsible for the launches of Baileys Chocolat Luxe and Avios, the re-launch of the Vauxhall Corsa and the revitalisation of Scottish Widows. And many, many seating plans… to invariably mixed reviews.
Steve WaringFounding Partner
Steve is a founding partner of 101. Previously he was CFO at Saatchi Saatchi Fallon, overseeing Saatchi and Saatchi London, Fallon London and Fallon Minneapolis. Steve is a former chairman of the IPA Finance Policy Group and sits on the board of a local charity Global Hand. He’s married with two young children.
Duncan StuartNew Business & Marketing Director
Lured into independent agency life after years at a global network working on phones, finance and cream cheese. Still waiting for that call-up to play rugby for Wales. Any day now…
Sue PatrickPA and Office Manager
Runs the office, assists the partners, manages the admin team, organises everything social. Swapped rural Cornwall for urban East London. Loves avocado.
Victoria EllisBusiness Leader
Victoria joins 101 from BD Network where she cut her agency teeth working on a range of categories including Fashion, Technology and FMCG. She is Scottish despite her lack of accent and during off days can be found with her nose in a good book and scouring the shops for bargains for her new flat.
Ryan is our resident funnyman. He shouts out in meetings and gets drunk off one bottle of beer. One of his YouTube videos has amassed 3.2 million views.
Georgina KingAccount Director
Joined 101 in April 2014 from JWT, having worked with clients in a variety of sectors ranging from banking to bread. Likes escaping to the Scottish seaside from time to time in search of sunshine. Still working on the tan.
Jack WatersHead of Output
Joined 101 from BBH in the early days of 5 partners and 1 plug extension and hasn’t looked back since. Bike obsessive with grand, if not loose, plans for grand tour GC contention in his spare time.
Luke JudlinCreative Producer
Luke joined 101 after freelancing in different areas of production. He’s a bit of a film buff and drops things frequently. Currently sporting a moustache as he’s unable to grow a full beard.
Dave AllenHead of Design
Jack Willoughby & Serhan AsimCreatives
Jack and Serhan’s eyes first met across a crowded room at the School of Communication Arts 2.0. Serhan had previously spent 3 years at university studying creative advertising, whilst Jack’s first job in advertising was in 1990, when, for a short stint he was the Pampers baby.
Sandie joined 101 after two years at VCCP leading the strategy on a mix of clients ranging from beer to premium insurance. Prior to that, Sandie was client side at Cadbury and was responsible for Cadbury Dairy Milk, Buttons and Cadbury’s Olympic sponsorship (not all at the same time). Shoe obsessive and major fan of eating out, Sandie has a pretty broad knowledge of where to get a good meal in London (and a good pair of heels).
Joe joined 101 in November 2014 after hearing a rumour that they had a working N64 console in the office. Before 101 he was at Publicis and then VCCP, working on a range of categories including FMCG, tourism and telecoms. Outside of work he enjoys eating and tweaking his fantasy football team. Occasionally at the same time.
Vicky CoombesFinancial Controller
Spent 3 years training to be a chartered accountant before moving to 101. Lover of travel and currently studying jazz piano, hoping to be at a wedding/bar mitzvah near you soon.
Matt joined 101 after spending two years exploring various jobs in carpentry, interior design, web design and photography. He enjoyed the ride but is happy to have gravitated back to what he loves best. He still enjoys making furniture, as well as going to gigs and collecting records.
Joe BruceCreative Director
Joe often wakes up in cold sweats, worrying that it’s all just been a dream and he’s actually spent the last 7 years working as a security guard for an amusement arcade. Then he realises that it’s not a dream and he really does get paid to get up every morning and write silly ideas for a living.
Greg is a copywriter. After spending 15 years freelancing, writing books and making things on the Internet, he realised that he should probably get a job.
Alex PembertonCreative Producer
Alex joined 101 under slight duress (she normally likes to run free with the other lancers). She has worked in a number of boutique agencies across digital and content, and even did some stints in fashion. Having done a maths degree, she’s a geek at heart. She likes doing the cryptic crossword and harping on about her grandparents who worked at Bletchley Park.
Fresh out of college, Alice assists with the smooth running of the office and the even smoother playlist selections.
Ben joined 101 after 8 years of thinking about stuff and colouring in for innocent. He is probably most widely known for his starring role as Jim Lovejoy, in the hit 1990s detective/antiquary series, ‘Lovejoy’.
PA to the partners, Sarah joined 101 in 2015. Lover of the arts, she can’t get enough of the theatre and can eat her weight in pasta.
John StowellAccount Manager
John came to 101 from Melbourne, Australia, where he worked at Clemenger BBDO on beers and banks. As a Blackburn Rovers and Britpop fan, John has probably arrived in the UK 20 years too late.
Vic WalmsleyManagement Accountant
Vic recently joined 101 after working in the IT industry for 6 years. Hailing from up north, Vic is a proud Boltonian trying to spread the word of the Pasty Barm, a local delicacy. She is not related to or knows Pete Kay, Paddy McGuiness or Vernon Kay.
Maurice PfisterAccount Director
Maurice joined 101 in July 2014 having previously spent time at CP+B and W+K where he worked on a variety of brands and sectors ranging from gambling to chocolate. Having only ever worked for American companies he now enjoys not saying ‘hell yeah’ and ‘amazing’ all the time.
Katie ColhounAccount Manager
Katie is from the almost unpronounceable province of Saskatchewan. An unabashed fan of pub quizzes and being on any of the bridges over the Thames, Katie previously looked after client services at Stinkdigital and Decoded. She longs to one day trade in her unusual Canadian accent for a delicate sounding English one. Sadly for her (and judging from her current attempts), this is likely to prove an impossible dream…
[ Misha ] has been at [ 101 ] for [….] years after joining from […………….]. He loves [ advertising ] because [ ………………………………………… ]. In his spare time he likes [ ………….. ] and [………….. ]. Funnily enough, he once appeared in [………….. ]!
Alex GillespieAccount Director
Alex started life at a digital strategy consultancy before deciding he wanted to actually make things. He got more than he wished for at ENGINE and then VCCP working on O2 before coming up for air at Somerset House. His most valuable possession; a 2008 Norwegian American Football League winners medal.
Filipa Da SilvaDesigner
Born and raised in Portugal, Filipa joined 101’s studio via Fallon. She’s a lover of all things outdoors and during her spare time she enjoys working on her illustrations and soaking the sun at the park.
Harry was born and bred in Somerset where his Dad named him after a tractor. After studying Graphic Design at Falmouth University he moved to London and landed a job at 101. Although he misses the waves and the Cornish air, London isn’t a bad consolation.
Josh BurleyCreative Producer
Joined 101 after working with magazines. Having moved to London from Manchester, he now spends most of his time riding his bike past places he used to see on TV. He claims to speak French & Spanish, but it is yet to be proven.